How to Generate Blog Traffic from Reddit without Hurting Your Brand

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These days there are a couple of social sharing sites, and becoming a user can help grow your site traffic one way or the other.

Through the Reddit community, you’ll learn one of the thriving rules of leveraging social sharing sites to make your blog more visible. Reddit dislikes those who deliver their content with the intention to drive traffic to their sites.

While there’s a good way to publish posts on Reddit and drive a ton of visitors to your site, you must endeavor to tread with care.

In this tutorial, I’ll talk about some key points that are vital to using Reddit when it comes to promoting your blog content.

1. Identify Your Audience: the Model Redditor

If you aren’t conversant with the Reddit community, then take a few seconds and get an overview of what it is about.

Simply put, Reddit is a social bookmarking site that lets users post links to images, content, web pages, and more.

I’ll dive into the system of submitting a post later in this tutorial, but let’s understand first that most Redditors are found under a few demographic groups (A huge part of the Reddit user base is categorized as The Hivemind, simply because they always share the same opinions.)

Thus, what does your Model Redditor seem like?

i.) Unbiased thinking: Break between the more popular party and a smaller part which consists of Libertarian believers! In as much as these are 2 different diplomatic groups, both have the same sources that Reddit supports.

ii.) Young and scientifically disposed: From my tenable guess, most Redditors range from 16-35 and almost all Redditors support online marketing tools and technology actively.

Iii.) An animated female community, but mostly male:
Hugely consisted of the Subreddits that support female engrossment. While the conventional Subreddits like Funny and Pics get influenced by male absurdity and it’s conspicuous to any web user accessing the website that the sex disparity is nearly 80/20 in the esteem of a mainly male audience, the female attendance on Reddit is still quite important, and they are a crucial part of the entire community.

Having known this, you should note that image-based posts are proven to feature well on Reddit.

Generally, Redditors are against presenting your own website, stating in your title that the content is yours.

2. Post in the Right Subreddit!

A Subreddit is simply the way content is organized on Reddit. Thus, try finding out if the general theme of your post content aligns with the Subreddits adopted by Reddit.

Selecting the appropriate Subreddit can somehow be devious, and this is why:

You want to select a Subreddit with many viewers, but are not so stuffed that your content will get astray in the shuffle.

Posting in the r/pics Subreddit, for instance, will always result in your content getting lost in the midst of copious submissions.

But if your content features, let’s assume, a lot of fresh images on the latest mechanism, getting it posted in the r/Tech Subreddit will definitely drive in web users who aren’t interested in that particular category alone, but also will concentrate on most fresh posts there since it is not as stuffed as r/humor or r/pics.

To find out how many users have got the Reddit added to their front page, simply launch a new tab, and after entering the normal Reddit URL, enter /r/Reddit-name.

For instance, you enter, if you want to view the Reddit about tech. On the right-hand side, you’ll find a considerable number of users with the Reddit added to their own front page.

Ensure you select a Reddit that has to do with your link and has got a considerable number of subscribers.

One of the reasons you should submit to specialty Subreddits and not just the popular ones is that your posts get ranked faster in such smaller Subreddits.

Thus, if you are able to get to the top of r/WordPress through your content, it’s still roughly 3,000 subscribers to Subreddits that could virtually click-through (Always ensure that your content is great, and is relevant to WordPress particularly!)

3. Present the Post with an Intriguing Image & Title

Perhaps you have nothing other than just the title to persuade visitors to check out your post (most Subreddits will display the very first picture), you need to make the title of your blog intriguing.

Punning and creativity will feature here; you must write a fairly long title, but be on the point. Be descriptive of the most intriguing points in your content.

Inquiring is a proficient way to make readers click – this is an approach to involve them in the content by responding to their queries rather than just delivering something inappreciable.

Also, in general, the more contentious the content in question is, the better! Encourage people to deliberate on a topic or, perhaps, ask questions, and they’d be interested in taking a look and leaving their comments.

Going forward, what type of content features most on Reddit?

I’ve discovered that…

  • Educational stories and websites that have uncommon or unclear facts about technology, science, or history
  • Personal challenges, personal stories or going through unbelievable balances are the most famous
  • Religion (particularly atheism) and Politics (worldwide and in the United States)
  • Comics (particularly similar to pop culture or anything evocative), art and photography
  • Technology (particularly programming and computers)
  • Games of videos (MMORPG and console)
  • Music (of most genres)
  • History and Science
  • Marijuana (interesting enough, it has 2 famous Subreddits dedicated to it!)
  • Fitness and Food

These are virtually the topics with the most famous Subreddits. For example, one of the most popular Subreddits on the website is r/gaming.

The most accepted content will be unique and either have a powerful personal story or be totally informative – Reddit blooms off of limits.

Desist from posting everything you write; rather have it saved for the really fierce stuff or something that you come up with which has an informative personal story.

Redditors love to hear from genuine users, not just how-to blog posts unless the content has truly inventive images.

4. Stay Active on Reddit

I’ve observed on several occasions that most users leaving comments on your posts will also check out your submission history (since it’s public) and profile on Reddit.

In as much as your page has a full record of your comments and links, you must always ensure that it does not turn you a spammer in the sight of the audience.

Keep in mind to constantly post useful links to other intriguing posts online – not just the posts already published on your blog.

Generally, most Redditors have contempt for people who frequently promote their own posts; thus, you’d certainly leverage the community to your own good if and only if you know you can stay active as a contributor, not just a user who is only interested in promoting his personal stuff.

Know that Reddit is just a social community like Twitter whereby you post interesting things rather than just your own work alone. This way, Redditors will be more disposed to have a look at the posts with your profile name.

5. What Should You Do if Your First Submission Fails

Reddit platform
Build traffic on Reddit

This section is so crucial that I had to give it a deeper look.

All that matters in Reddit are timing.

Having said that, even if you publish posts at the most convenient time (either on a weekday or at dawn), the first set of voters can let you experience failure in your submission.

Experientially, administrators at Reddit frequently talk about this themselves, as pieces of content that were posted a couple of months ago are still visible again at a later time three times the votes.

Thus, you need to realize that even if you are making frantic effort to comply with the guidelines (ensuring all posts are made in the right Subreddits) but your first set of posts are not featuring well, it could be nothing but bad luck.

So, what is the next line of action?

Hold on a bit to submit again: Redditors dislike reposting or seeing that the same post is coming up again within a short period of time.

When you submit again, make sure you remember to trash the original content lest it shows up under your profile name again.

If you succeed greatly on a huge Subreddit, you are going to earn hundreds of thousands of traffic hits.

In total, Reddit can be a strong source of website traffic, but in order to win big, you’d have to play your game appropriately and would also need to exercise some patience.

Conclusion: is Reddit Really Worth it?

Reddit definitely has a tougher crowd than any other social bookmarking site.

Finding great success on Reddit solely depends on your specialty, a bit of huge timing, and how your post is presented.

In the course of pitching to Reddit, do not forget that you are connected to one of the toughest crowds online.

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10 thoughts on “How to Generate Blog Traffic from Reddit without Hurting Your Brand”

  1. I have never thought about trying to drive more traffic to my website from reddit or such platforms. I agree that people should look for the appropriate subreddits to post on. You can’t be a travel blog trying to answer science questions hey? Well you kinda can but it wouldn’t be relevant if someone ended going to your website expecting science stuff only to find travel pictures.

  2. The main goal of a blog apart from sharing your interests with thousands and more of people is to be able to gain aforementioned thousands who are interested in what it is your blog is discussing and there are many ways to gain a large following for your blog but this is my first time hearing of doing it through reddit whwas very interesting to learn about. 

  3. Hello dear, wow I am so glad as at what you taught us today about generating traffic on Reddit model brand, you surely are amazing, can’t wait to try out your outline, I must say your article is of great quality and a quality post is what we need, thanks for the info, I’ll surely do some recommendations, you are the best.

    • Thanks for your post, Skuchmane! Much appreciated! Yes, Reddit has the great potentiality to deliver you a ton of massive traffic once you can use its platform consistently. Thanks for stopping by!

      Israel Olatunji

  4. Hello there, thanks a lot for sharing this wonderful piece of information here with us. I must say i really did enjoyed going through your article as it contains valuable informations one can hold on to. I recently joined reddit and i must say it has been going well so far, these are some useful tips i can work with. Thanks for sharing.

    • You’re most welcome onboard, Philebur! Yeah, Reddit can deliver a considerable amount of traffic to your blog if used consistently. Consistency is Key.

      Israel Olatunji

  5. Hello Olatunji, the importance of traffic to any site cannot be overemphasized, because it Is the aim of every blogger that his blog gets to a very wide audience hence the reason to all the dedication and hard work and hard work and when this is not achieved it can lead to frustration and thereby causing many to quit,  but here you’ve carefully explained how to get the desired traffic to one’s blog via Reddit and the procedures to follow which I find very useful. I hope this meets someone else well. Thanks for sharing.

    • Thanks for your comment, Jomata! Much appreciated! Oh yes, you can earn lots of traffic from Reddit if you can consistently use the platform. Thanks for stopping by!

      Israel Olatunji

  6. Hi Israel,  Recently made a post on reddit that wasn’t accepted.  I didn’t understand really it said something about karma.  Maybe I will try posting something else soon.  It seems like it is somewhere with a lot of potential but that it can also be very difficult.  I’m glad to have read this anyway – will share on my facebook.  Look forward to reading more

    kind regards


    • I’m grateful, Alex! Trust, you’ll share this post with your Facebook friends as promised! Reddit is one of the most prominent social bookmarking sites you can explore for boosting your blog traffic. It works like magic especially if you are consistent.

      Israel Olatunji


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